We Help Real Estate Developers Attract Investors and Raise Capital in 90 Days — Guaranteed.
After 20 years and 300+ Fortune 500 projects, I built the D.E.A.L. Framework — a simple system anyone can implement, with your tech.
We Build Revenue Systems That Double Your Business Without Doubling Your Workload
For Fast-Growing Companies Ready
to Stop Collecting Advice and Start Implementing
Trusted By:
Trusted By:
The Implementation Gap
But you're probably:
Struggling to get the word out and build a robust pipeline
Investing in sales, marketing, and consultants without seeing the results you know you should
Worrying the world is moving on without you, unsure how to leverage new tools while staying true to your principles
Watching competitors take off and wondering , "What do they know that I don't?"
If this sounds familiar, you're not alone. Even the most successful companies face these challenges.
The difference is, they have a secret weapon: a proven system to optimize their pipeline and scale with ease.
Get To Know Bryce
Meet Bryce Finnerty, PE, PMP, PSM - the engineer-turned-entrepreneur who's spent 25 years building the real estate development systems that companies desperately need but can't create themselves.
The Track Record:
4X Founder
Founded and sold HingePoint after growing revenue 900% in 5 years
Served 300+ clients from startups to Fortune 500 giants
Built Marriott's unified hotel development pipeline (8,000+ projects globally)
Deal flow automation, investor portals, raise capital automatically for REITs
Created Greystars $20B development portfolio platform and capital engine
The Philosophy: "I watched too many brilliant real estate companies suffocate on their own success - great at development, but scrambling for investors. Every business owner knows they need better systems. What they don't have is 6 months to figure it out. I build in 90 days what most have been studying their entire career."
The Solution: The D.E.A.L. Framework™ helps developers in 4 simple steps:
- Accelerate deal flow and deal pipelines
- Attract investors
- Raise capital
- Scale the portolio
Your Deals Look Great on Paper.
Your Portfolio Struggles to Grow.
Every day, you're stuck in this cycle:
You watch the big guys with enterprise-grade systems crush in any market
You are an expert in real estate but you struggle with systems
Disorganization is costing you deals, investors and capital
Team members don’t consistently use tools
CRM and tech stack feel like busywork, not support
Embarrassed by amateur-looking outreach
You Know you need systems to scale but you marketing, sales and IT don't get it
Here's what typically happens: You close a major raise. The team high-fives. The deal moves forward. The project’s running. But no one follows up with investors for months — because no one owns the system. By the time you realize it, you’re chasing capital with duct-taped tools while warm leads go cold.
One developer had $5M in interest… but couldn’t send a deck for 6 months.
Another had investors lined up — but no platform to show the deal.
You're not behind. Your system is.
Sound familiar?
The Three Capital Leaks We Eliminate
No One Owns Investor Follow-Up
Deals get built. Equity gets raised. But no one’s tracking investor interest, follow-ups, or funding stages. Sponsors assume marketing will handle it. Marketing thinks it’s the sponsor. The result? Millions in capital sits idle because no system ever claimed it.
You’re Blind to What’s Working
Investor touchpoints, follow-up, and capital status are spread across inboxes, files, and memory. You can’t see what’s been sent, who’s engaged, or where things stall. Without visibility, you can’t fix the leaks — and every missed follow-up costs you real capital.
Your Process Hurts
Trust & Time
You’re sending decks over email. No status updates. No portal. No automation. Just long threads, missed updates, and uncertainty. While you're juggling spreadsheets, your investors are wondering if you're actually ready to raise.
What They Say
⭐️⭐️⭐️⭐️⭐️
Bryce helped us uncover 25 hidden deals in our pipeline within a week. By the end of the 90-day sprint, we'd closed 80% of those opportunities. Worth over $1B!"
- SVP, Welltower
⭐️⭐️⭐️⭐️⭐️
"The investor portal Bryce provided has been so important for us as we continue to grow our porfolio. We finally accomplished things that have been waiting forever to get done."
- CEO, REIT
⭐️⭐️⭐️⭐️⭐️
"The new system Bryce implemented saves time and increases productivity for our sales, developers, and capital raise teams. Finally.
- Operations Manager, Oncor
What They Say
⭐️⭐️⭐️⭐️⭐️
Bryce helped us uncover 25 hidden deals in our pipeline within a week. By the end of the 90-day sprint, we'd closed 80% of those opportunities."
- SVP, Welltower
⭐️⭐️⭐️⭐️⭐️
"The solutions Bryce provided have been so important for us as we continue to grow our company. We finally accomplished things that have been waiting forever to get done."
- CEO, REIT
⭐️⭐️⭐️⭐️⭐️
"The new system Bryce implemented saves time and increases productivity for a vital
sector of the business."
- Operations Manager, Oncor
Get To Know Bryce
I've designed revenue systems for over 300+ clients ranging from fast-growing startups to enterprise organizations like Ritz-Carlton and DR Horton.
As the founder of DealFlow Dynamics™, I specialize in building custom revenue command centers for ambitious entrepreneurs who know they need sophisticated systems to reach their next milestone.
With my background in engineering and two decades working with high-growth companies, I've developed a framework that allows me to quickly diagnose revenue bottlenecks and design systems that create predictable growth.
I don't just tell you what to build - I design the entire revenue system for you, working backward from your target to create a step-by-step blueprint for scaling your business.
Learn More About Bryce
Case Studies & Success Stories
With over 25 years experience here are some projects where Bryce leads the consulting,
systems architecture, and implementation of the solutions.
Real Estate Developer
and Investor
The Challenge:
The California-based developer struggled with sharing, securing, and collaborating on critical documents, project assets, and collateral across their organization.
Data was scattered, making it difficult for employees and clients to access information efficiently.
The Solution:
The California-based developer struggled with sharing, securing, and collaborating on critical documents, project assets, and collateral across their organization. Data was scattered, making it difficult for employees and clients to access information efficiently.
The Outcome:
The Group experienced a transformative leap in efficiency, powered by a sleek, user-friendly DMS that turbocharged collaboration and data access.
The Property Center and investor portal emerged as game-changers, delivering immense value.
The migration was seamless, and the training sessions ignited high user adoption, ensuring a smooth takeoff.
Today The Developer enjoys powerful search, standardized folder structure, secure collaboration, and a fully auditable, encrypted system.
Largest Multi-family Developer Greystar
The Challenge:
A global real estate developer, relied on disparate systems and manual processes to manage their $20B development portfolio. Disconnected tools across continents hindered efficiency and data integrity.
The Solution:
We automated construction financials, seamlessly weaving together financials, data, and construction performance.
We create custom application for managing the development pipeline from concept to sale, and a mobile app for developers to access data and maps on the go.
The Outcome:
The solutions empowered numerous stakeholders, from IT to Development, Asset Management, and Acquisitions teams.
They solidified its position as the largest multi-family developer with 2600+ assets.
Reduced development costs through agile, efficient teams
Standardized data formats and processes across all development phases
First mobile app to empower remote developers
Integrated global financials across 8 Procore instances, 3 Yardi versions, and 2 Oracle systems
Real Estate Developer
and Investor - Towbes REIT
The Challenge:
The California-based developer struggled with sharing, securing, and collaborating on critical documents, project assets, and collateral across their organization. Data was scattered, making it difficult for employees and clients to access information efficiently.
The Solution:
We built a custom deal pipeline Document Management System (DMS). They migrated data from on-site file servers to the new DMS system.
We also developed an investor portal for partners to view performance reports, and a Property Center through integration to centralize data for each construction property.
The Outcome:
The Group experienced a transformative leap in efficiency, powered by a sleek, user-friendly DMS that turbocharged collaboration and data access.
The Property Center and investor portal emerged as game-changers, delivering immense value.
The migration was seamless, and the training sessions ignited high user adoption, ensuring a smooth takeoff.
Today The Developer enjoys powerful search, standardized folder structure, secure collaboration, and a fully auditable, encrypted system.
BLURACER INTRANET
The Challenge:
Oncor, Texas's largest energy developer, faced difficulties with outdated systems and manual processes that slowed decision-making. Their hybrid teams relied on local file copies, paper copies, and VPN connections to access an on-premise server.
They struggled to serve their huge customer base, hindered access for field personnel, leading to delays and decisions based on incomplete data.
The Solution:
A SharePoint-based Document Management System (DMS) was designed and implemented, with data migration from on-premise servers to SharePoint Online.
We developed Custom Automate flows to streamline processes, automate common tasks, and allow mobile access.
Comprehensive training, including both group and 1-on-1 sessions, ensured smooth adoption of the new system.
The Outcome:
Collaboration tools were now secure and encrypted, fostering efficient, audit-ready communication across teams.
50% faster decision-making process
30% increase in productivity
Secure data access for all employees from any device without a VPN
The Challenge:
Oncor, Texas's largest energy developer, faced difficulties with
outdated systems and manual processes that slowed decision-making. Their hybrid teams relied on local file copies, paper copies, and VPN connections to access an on-premise server.
They struggled to serve their huge customer base, hindered access for field personnel, leading to delays and decisions based on incomplete data.
The Solution:
A custom website, customer portal and Document Management System (DMS) was designed and implemented, with data migration from on-premise servers.
We developed Custom Automate flows to streamline processes, automate common tasks, and allow mobile access.
Comprehensive training, including both group and 1-on-1 sessions, ensured smooth adoption of the new system.
The Outcome:
Collaboration tools were now secure and encrypted, fostering efficient, audit-ready communication across teams.
50% faster decision-making process
30% increase in productivity
Secure data access for all employees from any device without a VPN
Caiman Energy
The Challenge:
Caiman’s file system was scattered across on-site servers, making it challenging for employees to locate essential documents.
There was a lack of standardized naming and folder structures, which led to significant time spent searching for files.
Additionally, there was a need for secure, version-controlled CAD file management.
The Solution:
The project involved migrating BluRacer’s data to a custom SharePoint environment, with Power Automate integrated for CAD version control.
The SharePoint architecture was designed with input from all departments, and comprehensive training was provided to ensure smooth transition and adoption.
Custom workflows and a standardized document structure were established to streamline the process.
The Outcome:
Employees now benefit from a structured, secure system with standardized naming conventions, making document retrieval faster and improving collaboration across the organization:
Reduced the time spent searching for documents by 75%
Increase in overall efficiency by 40%
Largest Multi-Family Developer
The Challenge:
The Developer, a global real estate player, relied on disparate systems and manual processes to manage their $20B development portfolio.
Disconnected tools across continents hindered efficiency and data integrity.
The Solution:
We automated construction financials, seamlessly weaving together Procore, Yardi, and Oracle.
We create custom application for managing the development pipeline from concept to sale, and a mobile app for developers to access data and maps on the go.
The Outcome:
The solutions empowered numerous stakeholders, from IT to Development, Asset Management, and Acquisitions teams.
The developer solidified its position as the largest multi-family developer with 2600+ assets.
Reduced development costs through agile, efficient teams
Standardized data formats and processes across all development phases
First mobile app to empower remote developers
Integrated global financials across 8 Procore instances, 3 Yardi versions, and 2 Oracle systems
Caiman Energy
The Challenge:
Caiman’s file system was scattered across on-site servers, making it challenging for employees to locate essential documents.
There was a lack of standardized naming and folder structures, which led to significant time spent searching for files.
Additionally, there was a need for secure, version-controlled CAD file management.
The Solution:
The project involved migrating BluRacer’s data to a custom SharePoint environment, with Power Automate integrated for CAD version control.
The SharePoint architecture was designed with input from all departments, and comprehensive training was provided to ensure smooth transition and adoption.
Custom workflows and a standardized document structure were established to streamline the process.
The Outcome:
Employees now benefit from a structured, secure system with standardized naming conventions, making document retrieval faster and improving collaboration across the organization:
Reduced the time spent searching for documents by 75%
Increase in overall efficiency by 40%
How Much Capital Are You Leaving on the Table?
Most real estate developers have $500K–$5M in warm investor interest sitting idle — untracked, unfollowed-up, or forgotten.
The longer you wait, the colder that capital gets — while you borrow against lines you wouldn’t need if your system worked.
In just 15 minutes, I’ll show you:
Exactly where your raise is leaking
Which investors are ready — and slipping through
The fastest way to restore momentum
Whether our D.E.A.L. system is right for you
We help real estate developers find investors and raise capital in 90 days or less, guaranteed. In a simple D.E.A.L. framework anyone can implement.
For Fast-Growing Companies Ready
to Stop Collecting Advice and Start Implementing